A dad, his son, and a better idea.
One evening, a father sat down with his 8-year-old son to teach him something new — artificial intelligence. Not textbooks, not lectures. Just the two of them, laptops open, figuring things out together the way kids and parents do best: by building something.
They started small. "What should we make?" the dad asked. His son barely looked up. He was thinking. Then: "A game."
Like a lot of families, they'd been through the YouTube Kids phase — channels that were loud, repetitive, and somehow always one autoplay away from something pointless. And the games weren't much better: the same loophole mechanics recycled a hundred times, dressed up with flashing lights and the occasional sneaky purchase prompt.
The dad wanted something simpler. Games that were actually fun to think about. No accounts. No ads. No tricks. Just open the browser and play.
So they built it. Together. The son would play each game and declare it either "too easy," "too boring," or — the highest honor — "again!" The dad would code. It was messy, it was slow, and it was one of the best things they'd done together.
NoHook Games is what came out of those evenings. It's not a product. It's a project that got shared.